Key People
 
We are a high energy and results oriented team of experienced and successful professionals who have spent most of our careers on the executive side of the desk, actually running companies -- as former top level executives (CEOs, CFOs, CTOs, CDOs and CMOs), including experience at some of the world’s largest consulting firms. 

Our senior consultants have an aggregate total of over 350 years of professional experience to place at your disposal.  They are formed into a team to add value as appropriate for each specific project. You pay for no expensive overhead or "hangers-on", as might be the case with the large consultancies.   

You benefit from the experience of seasoned business managers. 


Michael W. Farmer - President/Managing Partner

As a recognized authority on international business alliances, management and marketing techniques, and the leading European expert on defining, developing and managing distribution channels and partners, Mr. Farmer frequently speaks for and advises governmental and private organizations. He has authored and co-authored seven workbooks and several monographs on specific aspects of channel and partner management. More than 5000 participants of leading corporations have attended his public seminars on distribution.

Before MNSA, he was Regional Director of Europe for CPT, MNC Director for Motorola EMEA, General Manager of Exxon Office Systems Belgium, and began his career with IBM in sales.

Education: BA & MA PoliSci and BS Biology, Occidental College with graduate studies in Diplomacy, World Affairs at Occidental and law at the U of West Los Angeles.


Charles D. Early - Senior Partner, Business Alliances and Industrial Cooperation

Mr. Early specializes in penetrating new markets through the creation, management and operation of sophisticated business alliances and other forms of industrial co-operation including joint ventures, mergers, acquisitions, licensing, and distribution networks.

Mr. Early has more than thirty years of international experience with leading technology companies as a successful manager of licenses, joint ventures, co-production projects and project management including related technology transfer and export control functions. This includes skilled and successful contract preparation, negotiation and implementation.

Mr. Early's experience includes several director positions at GTE as well as management positions at Northrop and Bendix.

Education: MSEE Northwestern University and other postgraduate studies at Northwestern, University of Michigan, and MIT along with a Professional Engineers certification.



Bert Landman - Senior Partner, Development & Transformation of Marketing and Distribution Channels

Mr. Landman is a specialist and leading authority in the development and transformation of marketing and distribution channels. His activities include industry analysis, corporate strategy development, channel strategy development, channel implementation, organization development, channel and partner performance evaluation, and channel reengineering. In addition to these activities, Mr. Landman presents at many public and in-company workshops and writes a column in the bi-weekly magazine Computer Partner. He has co-authored many management handbooks and monographs with Mr. Farmer.

Prior to joining MNSA, Mr. Landman worked 25 years in the computer industry, including 20 years for IBM Netherlands, where he held several positions in sales, marketing and business management to further develop and enhance IBM's channel strategy.  AS guest faculty, he lectured on “Channel Strategy” at the Erasmus University of Rotterdam and presented a series of highly appreciated Channel Management Workshops for IBM and distributors between 1989 and 1993.

Education:  M.Sc. (Drs.) in Physics - Nuclear Physics and Bio-Physics from the University of Utrecht, The Netherlands.  Extensive additional education in marketing, sales, business management and finance



Robert A. Wittenburg - Senior Advisor, Business Communications Strategies 

With a communications career spanning more than thirty years, Robert Wittenburg is an expert in all aspects of internal and external communications management.  A key focus is ensuring that corporate messages are communicated, complied with, and implemented throughout the client organization.  Robert has distinguished himself as a consultant and former senior executive with large, multinational manufacturers and several national advertising and public relations agencies. 

Previous to 1986, Robert worked for Bell & Howell, Toshiba America and several High Tech Advertising Agencies in marketing communications, corporate advertising, and strategic planning positions.

Some of his Clients (past and present) have been:  AMD, Air China, Ashton Tate, Bosch and Siemens Home Appliances, Fairchild Semiconductor, Info Global Solutions, Oracle, Packard Bell, NEC, Sprint PCS, Zenith Data Systems, and others.

Education:  BA Sociology & Philosophy, Gonzaga University, Spokane, WA; MBA, California State U, Dominguez Hills, CA; and has authored and taught communications management courses for the U of CA - Irvine Extension and California State - Fullerton.



Robert L. Reis – Senior Advisor

Robert specializes in increasing shareholder value through strategic alternatives for operations (supply chain management - from the customer to source of raw materials) and corporate finance (financial restructurings, M&A, and sourcing debt & equity). 

He brings success and opportunity quickly by evaluating 3 key elements:

  • Market realities and available opportunities
  • Core competencies of the company and how to exploit them
  • Quality of company's technical, human and financial resources.

By setting the vision, defining the mission, creating the strategic plan, modeling the process, engaging the team, executing the plan, focusing on the results, and measuring the results success is virtually guaranteed.

Drawing upon 35 years of total-responsibility experience in operations, management and ownership (CEO/CFO/CMO), both in the US and abroad, Robert does what is necessary to improve the viability of the company on a sustainable basis. Operating experience (“walking the factory floor”) is a definite advantage.

Previous to 1986, Robert worked for IBM, Honeywell, and Motorola in sales/marketing/product development positions.

Education:   BSME, U of Illinois; MBA, Loyola U Chicago; Harvard Business School’s Owners President Management program; partial doctorate program at Boston U: and teaching business courses for undergraduates/MBA, U of Phoenix, Irvine, CA. 

Associates

Lewis Stanton of Stanton Associates, brings in a high impact team of professionals that has been successful at delivering results as business managers.  Over the years, Stanton Associates has provided solutions to all types of companies, including Fortune 500 corporations, mid-size companies, and start-ups.

Don Spector of The Next Level Marketing & Creative LLC, develops marketing plans and marketing materials that take companies to their next level. The Next Level Marketing brings to our clients years of experience in major advertising agencies creating award-winning advertising for such brands as Xerox, Mattel, Chrysler and Absolut Vodka. Next Level Marketing has built a strong reputation for its creativity—developing unexpected, memorable work that gets people’s attention and helps build and strengthen our clients’ brands.



 
INSIDE MNSA
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