Created in 1997. MNSA has developed over 50 teaching and training modules, plus case studies, exercises, role plays, and many immediately useful management tools that deal in depth with all the specific elements of distribution from corporate strategy development at executive level through to field implementation by the account managers, sales representatives and their support teams. Companies including Sun Microsystems, IBM, Medtronic, Novartis, Canon, Dupont and Oracle follow the curriculum adapted exclusively for them.

For Partner Management, we emphasize the 5 core MNSA processes of:

Search, Selection and Recruitment

Engagement and Development

Commitment and Management

Assessment and Evaluation

Change and Termination

Due to the continual evolution of the channel and partner business, many managers are confronted with large territories and many partners.  To meet this challenge, we have recently developed customized workshops on Territory Management Effectiveness and Channel Management Effectiveness.

See also Coaching and Development

For details, please contact us with your specific requirements.