How to write clear, persuasive and effective emails, reports, memos, letters, c.v.'s, contracts, and procedures in any language - and get the results you want now!

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Every successful career in business, without exception, depends on good communication.

Good communication very often requires good writing. If you are in international business, this probably means good writing in English. However, the rules for good written communication are applicable to all languages.

Few skills contribute more to success, are more impressive, and can save as much money as those of direct, concise writing.

Most executives hate to read lengthy, unclear and unorganized reports, letters, business plans and memos. And yet, the larger your organization, the more you have to read, write, understand and be understood.

What can you learn?

This seminar will help you obtain a better professional, personal style to express yourself.

Objectives:

Why this course is so effective:

What this seminar includes:

1. Overcoming "writer's block"

2. Mapping your ideas: how to organize easily and clearly

3. Understanding what executives like (and need) and dislike in written communication.

4. Having a winning structure for every business document: email, fax, short memo, long memo, letter, report, business proposal, and curricula vitae.

5. Capturing your reader's interest - to read on:

6. Holding your reader's attention - motivation:

7. Minimizing your reader's work - composition and mechanics:

8. Using format to increase impact:

9. Persuasion and how to get your messages read